We are often asked for advice on tools and products we use to help us in our efforts both for Recovering Marketer and DataMart Direct, so we thought we’d pass on some tools for your consideration. It’s ever changing, but these are most most current.
Each of these resources are products we have use and believe in promoting.
Disclosure: Please Not if there is an Asterisk (*) by the tool it is an affiliate meaning we do earn a small commission if you buy the product through the link. Understand the cost is no different than if you go directly to the site and buy it yourself, this just helps us keep the show and Recovering Marketer going.
Bluehost*:: We moved almost 20 of our sites from Godaddy to Bluehost in May 2015 and couldn’t be happier. Mostly due to the amazingly slow pageloads at Godaddy. They also made some bandwidth changes and plugins, images, and backups were crashing constantly. This was the best tech move we made this year. Could’t be happier. And their support has been responsive and helpful.
Aweber*: One of the best ways to communicate with your tribe is email marketing. Whether its to let them know about a new feature or product offering, or simply to connect and engage. I’ts fast, convenient, and with a good strategy, you can build you reach and audience. Using tools like autoresponders, segmented content based on source groups or sub-lists, aweber is the best we have found to date.
United States Postal Service: Yes this may seem “old-school” but for customers and prospects it is still one of the best ways to communicate, promote, and connect. Yes, email is quick and powerful, but never lose site of how an actual deliverer letter can do for branding and longevity in a relationship. Think about it, when was the last time you sent a letter to a customer?
Libsyn: ok this is geeky, but if you have or are starting to think about a podcast, you need a place to host it. We have found Libsyn to be the best and easiest to use. It connect most easily with our site. Check them out.
OptinMonster: A neat tool designed to help you build optin boxes to place anywhere on your web pages. Seamlessly integrates with WordPress. Definitely worth a look if you are trying to build a better presence on-line and grow your mailing list.
Leadpages: A powerful webpage builder designed to help you promote products, webinars, your email list. Many awesome integration like SMS text optin, free templates so if can be as easy as replace text and go. It’s not a replacement for you website, it’s for specific campaigns and projects/ It has great support and training as well as analytics and reporting so you can tweak, A/B test, or modify on the fly.